CHINA INDUSTRY ATLAS深度 · Town deep-dive
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Town deep-dive · Zhejiang

Haining海宁 · 中国皮革之都

Between Hangzhou and Shanghai, Haining is China's leather capital. Its China Leather City, opened in 1994, is the largest leather-and-fur market in Asia, with turnover in the hundreds of billions of yuan. The fur coat in a Russian winter and the stretch in your yoga pants can both trace back here.

1994
China Leather City opened
Asia's largest
leather & fur market
¥100B+
annual turnover
Where it is · one corner of the northern-Zhejiang silk-country triangledrag to pan
Haining (leather)Puyuan · ZhiliHangzhou
01

China's leather capital

Haining, in Jiaxing, sits squarely between Hangzhou and Shanghai, and it is China's leather capital. Its China Leather City, opened in 1994 and now a publicly listed company, is the most influential leather market in the country and the largest specialised leather-and-fur market in Asia, multiple multi-storey malls of finished leather jackets, fur coats, raw hides of mink, fox and cowhide, bags and footwear, with annual turnover in the hundred-billions of yuan and millions of visitors. Russia is the single biggest buyer of Haining's fur and heavy leather, for obvious reasons of climate.

02

From hand-stitched belts to a leather kingdom

The skill is old, the market is new. Haining's leatherwork goes back to the late Qing and early Republic, when craftsmen made belts and bags by hand; it grew into a global leather-garment base, and the China Leather City of 1994 turned that base into a marketplace. Many firms are vertically integrated, owning the tannery, the design studio and the factory at once, and the town has grown its own brands, Snow Leopard and the light-luxury label FOVVO, founded in 2003 by a team that had made bags for Coach and Michael Kors. The positioning is “high quality, mid-to-high price,” edging toward luxury and the Italians.

03

The other Haining: the stretch in your gym clothes

Haining has a quieter second identity that few shoppers ever connect to the fur malls. In its Maqiao district, German warp-knitting machines run around the clock turning out high-performance fabric, the elastic base cloth for yoga pants and swimwear, plus technical textiles for car interiors. So Haining occupies two premium corners of the clothing world at once: luxury materials in leather and fur, and performance materials in warp knits. It is a town that sells both the mink coat and the gym legging's stretch.

04

The triangle

Haining is one corner of the northern-Zhejiang garment triangle, with Puyuan's sweater market and Zhili's children's-wear town both within about forty kilometres, all in the Hang-Jia-Hu silk plain. (Haining is famous for one more thing entirely: the Qiantang River tidal bore, the largest in the world, which draws crowds every autumn a short way from the leather malls.) Cross-links below.

The fur coat in a Russian winter and the stretch in your yoga pants can both trace back to one town between Hangzhou and Shanghai.